LA JOLLA, CA, and LEON, SPAIN, October 3, 2024 – Technosylva, the leading provider of wildfire mitigation technology solutions, today announced the appointment of Terese Fernandez as its new Chief Marketing Officer (CMO). In this new role, Terese will oversee Technosylva’s marketing and go-to-market strategies, delivering on customer needs, expanding market reach and business development, and building brand awareness.
Terese joins Technosylva at a pivotal time for the utility and other industries as they confront the evolving risk and devastating global effects of wildfire events. She brings more than two decades of experience in media, financial services, and business resilience companies and has an impressive record of defining and executing effective go-to-market programs for high-growth businesses. Before joining Technosylva, Terese served as Chief Marketing Officer with Fusion Risk Management. Previously, she was Global Head of Marketing at RDC; served as Chief Marketing Officer within the GRC division of Wolters Kluwer; and has held numerous global marketing leadership roles across companies such as Bloomberg, Thomson Reuters, GE, and PwC.
“Terese’s deep understanding of the critical role of effective marketing in driving business growth aligns perfectly with Technosylva’s mission to provide cutting-edge wildfire mitigation technology and reduce the impact of wildfires on a global basis”, said Bryan Spear, CEO of Technosylva. “Terese has over 10 years of experience in high-growth SaaS companies, and as the electric utility industry faces unprecedented challenges due to the increasing impacts of wildfires, Terese’s experience will be invaluable as we continue to expand our reach and deliver innovation”.
“I’m incredibly excited to join Technosylva at such a critical time for the industry”, Terese said. “Technosylva’s mission to reduce the impact of wildfires on a global basis aligns perfectly with my passion for leveraging technology to create a more sustainable future. I’m excited to have the opportunity to contribute to our growth and help the industry make a significant positive impact on risk reduction and mitigation.”
About Technosylva
Technosylva is the leading wildfire science and technology company that operationalizes wildfire science providing proven wildfire risk analysis solutions to enhance daily decision-making and long-term planning for fire agencies and electric utilities. The Technosylva wildfire risk mitigation platform is used worldwide to manage more than 20,000 incidents per year. Founded in 1997, Technosylva has offices in La Jolla, CA, and León, Spain.
